jencloesdesigns

Branding Entrepreneurship Marketing

September 10, 2026

Signs You Have Outgrown Your Placeholder AKA “Amateur” Logo

Financial Signs You Have Outgrown Your Amateur Logo There is no single magic profit margin number that triggers an obvious need to rebrand, but reaching a 15% to 20% net…

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healthandwellness womens wellness

February 12, 2025

Permission Granted

I give you permission to clap, applaud, and boast for yourself! I won't get into the weeds on the trauma drama that has led me to a better understanding of…

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Branding

November 25, 2024

Branding Steps

Branding Step By Step Brainstorming is exhilarating — the chaotic rush of ideas filling the page as you explore every angle for your brand. But once the flurry of the…

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healthandwellness womens wellness

October 15, 2024

MESSY–A step in the refinement process

My ALT SUMMIT 2024 Art installation was an EGG-straordinary success! Watching ladies smash through their barriers that have been holding them back was powerful! Some were timid at first barely…

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healthandwellness

April 30, 2024

Empowerment Through Vulnerability — How to Standout in Wellness Branding

Successful branding involves nurturing audience relationships, listening to feedback, and allowing vulnerability while staying true to your brand's essence. When a brand embodies these principles it can't help but empower…

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healthandwellness

April 10, 2024

Key Values Every Wellness Brand should be Communicating

My first signs of a problem were swelling of my legs that soon progressed into swelling all over my body. Even though I had run multiple marathons, the year after…

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October 28, 2023

When DIY FAILS You

Why is a Professional Design Collaboration Process the right way to go? As a women’s wellness leader, you hold a unique opportunity to leave a positive and lasting impression on…

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Three generations of women. Beautiful granny, mother and daughter are hugging, talking and smiling while sitting on couch at home

October 28, 2023

Is Your Wellness Brand Resonating With Your Audience?

Empowerment is their battle cry. They want strength, confidence, and a sense of control over their well-being. They crave brands that cheer them on to be their best selves. And…

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Lady leaping over a gap in a rocky trail

September 19, 2023

Braving It! Breaking Down Imposter Syndrome

The stymying effects of Imposter Syndrome on our careers and business successes is not a new topic. What is new is looking at how our societal and cultural environment impacts…

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July 25, 2023

A Comedy of Chaos and Creativity!

Being an entrepreneur comes with its fair share of hilarious adventures, especially when it comes to planning and executing events. From the frantic rush to order products on time to…

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